Reputation Recovery Plan – 5 Best Steps To Recover Your Brand Name


Reputation recovery plan Bad business reputation sounds like a nightmare to business owners. It not only makes people perceive your brand as an authoritative but also it impacts on your revenue generation. As a result, your business will never reach out to global customers and you’ll lose the opportunity to empower your brand name. So, you can either take the help of online reputation management services or you can take preventive measures individually to maintain your brand’s reputation.

Reputation Recovery Plan


So, it’s important to recover your brand from a bad reputation before it start impacting your business. If you want to more about recovering your brand reputation you can read our blog on reputation recovery plan.

Here are five easy steps to follow to make a perfect reputation recovery plan.

  1. Map out the Trigger point

Every business has a vulnerable area where a slightest mistake can ruin your reputation. So, it’s the primary step in rebuilding your reputation to map out the weak areas in your business.

You should take proper precautions while handling those areas. For example, if most of your traffic is coming through local searches then it’s important to manage your Google and yelp reviews to make people perceive your brand as trustworthy.

  1. Leveraging the Power of Social Media

Social media platforms get the highest number of visitors. Hence if you’re not leveraging the power of social media while rebuilding your reputation, then you’re on the losing side.

For example, Facebook alone has 2.45 billion users all over the world. So, with a single social media post you can reach out to the maximum number of people from all over the world. So, while you’re recovering and rebuilding your reputation, make sure your use the power of social media.

  1. Responding to Reviews Tactically

One of the major reasons behind having a poor reputation is the negligence towards responding to reviews. So, one of the important steps in rebuilding your reputation is to respond to reviews that too tactically. You’ve to understand the tone of your customers before replying them back.

Adding to this, majority of businesses never take their customer’s issues seriously. This is one of the major mistakes which results in poor reputation. So, take each of your customers politely and respond to them tactically.

  1. Creating Valuable content

If your content doesn’t worth a share, then it’s considered as a valuable content. Because there are millions of content getting published each single day.

So, if you want your brand name on the top of Google search result page, it’s important to create valuable content which worth a share. The more people share your content, the more they’ll be aware of your brand name. This helps in rebuilding your reputation.

  1. Remove negative content

If the internet is filled with negative content, then you can’t improve your reputation or rebuild it. It’s important to remove all the negative content that are damaging your reputation before you start rebuilding your reputation.

In this informative era, any viral post can tarnish your reputation within a blink of your eyes. Only a reputation recovery plan can help you avoid any abrasion in your online presence.

Reputation Recovery Tool: How to Recover Your Reputation with Automation Process

In order to keep your reputation in check, online reputation repair toolsare prerequisite. As you can’t manually manage such bulk amount of tedious work.With the evolution of technology, the number of tools are shooting upward simultaneously. So, it’s not an easy-breezy process to choose the best tool for your business.

Here’s the list of tools that can help you with reputation recovery,

  1. Google Alerts

One of the evergreen reputation repair tools which lets you set-up automated and real-time alerts with your brand name. Every time an activity occurs in the net you get notified via email.

It lets you track the range of activity starting from comments on social media to a review update on popular sites. So, analyze your reputation whenever you want.

  1. Google yourself

Well it’s not a tool itself, but Googling yourself will provide you a lot of information which are presently being seen by your targeted customers.

While searching yourself or your brand on Google, make sure you set it on incognito mode to avail the accurate results. Googling yourself is the best step to take prior to fixing the issues as it lets you figure out the exact issues you currently have.

  1. Social Mention

Social Mention helps you to collect in-depth analysis report based on your social presence. It lets you track everything that’s being said on social sites including blogs, videos, articles, news, etc.

Unlike Google alerts, every time your brand gets mentioned on any of the above social sites, it notifies you. Also it allows you to respond to unnecessary comments instantly through their interface.

  1. Hootsuite

Hootsuite is the most preferred online reputation repair tools in maintaining your social media presence. The features like in-depth analytics and others assists you to perceive your brand in a more realistic way.

Adding to this you can get the search results where your brand has been mentioned in different basis such as hashtag, location and keyword.The paid version is even more noteworthy. They’ll never make you feel that your investment has been wasted.

  1. Google Spam Report

Google spam report removal is a service offered by Google to wipe out defamatory information about any brand or individual if proven falsified or if falls under their mentioned categories such as porn or nudity.However, it’s still an effective feature as long you can gather the.


It’s important to have a strong online presence to ensure digital success. And if you’ve not been concentrating on strategist your brand’s reputation management, then you’ve probably hit by a reputation crisis.

With our reputation recovery plan, you can rebuild your reputation and block the reputation crisis in the foreseeable future. However, if you’re unable to rebuild your reputation over time, it’s always best to talk to an expert online reputation management agency without a delay. Otherwise you may lead to have a irreparable online reputation.

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